Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:
- Compare 17 top SEO tools and platforms
Oct 2, 2018 by Digital Marketing Depot
Organic search remains the most important step in the purchase funnel. But with hundreds, thousands, tens of thousands, and even millions of pages, sites, social conversations, images and keywords to manage and optimize, SEO has become increasingly complicated and time-consuming.
- Facebook’s ‘Premieres’ videos now available to all global Pages
Oct 2, 2018 by Amy Gesenhues
First rolled out in April, Premieres videos allow Pages to post pre-recorded video as live footage.
- Building your martech stack: Try design thinking to identify the right solutions
Oct 2, 2018 by Robin Kurzer
Analyst Tony Byrne told attendees at a MarTech Conference workshop that marketers should build testing into their vendor selection processes and ‘go beyond the demo.’
- Release Notes: Marketo unveils fall updates, adds AI setup, enhances Bizable
Oct 1, 2018 by Barry Levine
Several components released or acquired last spring — Engage, Sky and Bizible — see new efficiency enhancements.