Report: Google showing fewer video and image boxes in the search results

November 21, 2018

report-google-showing-fewer-video-and-image-boxes-in-the-search-results Theme Builder Layout

According to data from search marketing platforms RankRanger and STAT Search Analytics, Google has dropped the percentage of time that video and images boxes show up in the search results. In fact, the data shows a 20 to 30 percent drop in these search features showing up in the Google web and mobile search results.

Video carousels or boxes drop. Around November 13th or 14th, according to these tools, Google began showing fewer video boxes or carousels. These boxes look like this:

report-google-showing-fewer-video-and-image-boxes-in-the-search-results Theme Builder Layout

Here is a chart from RankRanger showing the drop:

report-google-showing-fewer-video-and-image-boxes-in-the-search-results-1 Theme Builder Layout

Here is a chart from STAT showing the drop:

report-google-showing-fewer-video-and-image-boxes-in-the-search-results-2 Theme Builder Layout

Image carousels or boxes drop. Around November 14th as well, according to RankRanger, Google began showing image carousels or boxes 30% less often for the data set they are tracking. These boxes look like this:

report-google-showing-fewer-video-and-image-boxes-in-the-search-results-3 Theme Builder Layout

Here is a chart from RankRanger showing the drop:

report-google-showing-fewer-video-and-image-boxes-in-the-search-results-1 Theme Builder Layout

Why does this matter? One way of getting your content to show up higher in Google search was to not just optimize for the top ten blue links but also to try to get your vertical content to show up in these carousel or boxes. So if your web page didn’t rank well for a specific keyword phrase, you can try to create videos or images that would rank well in the carousel boxes. With less of these boxes showing up, it may impact your traffic that you leverages around vertical search.


Share this article:
 

eHost-square-ad Theme Builder Layout

We’re listening.

Have something to say about this article? Share it with us on Facebook, Twitter or LinkedIn:

SHARE IT HERE:

Related Posts

smx-overtime-managing-your-online-business-reviews Theme Builder Layout

SMX Overtime: Managing your online business reviews

Last month I spoke at SMX East about scaling online reputation management – specifically reviews. At the end of my presentation, “14 Tips to Scale Reviews Across Multiple Locations,” I fielded a number of fantastic questions from session attendees and wanted to...

Get ALL Your SEO, WordPress & Divi News

Join Our Daily Roundup

SEO News and More

Subscribe ToThe Weekly SEO Trade News Updates

Get the latest SEO, SEM and SMM marketing intel, tips and tricks from one of the best SEO Gurus online. 

Every Tuesday morning we send out an aggregated email listing all new posts on SEO Trade News.

Excellent! Now check your email to confirm your subscription.