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WordPress Black Friday Sales Roundup

‘Tis the largest shopping season of the year. While you are gearing up for a big weekend of finding that perfect gift for your family and friends, you might take a moment to consider giving your website a little something for the holiday. The following is our roundup...

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Yoast SEO 12.6: Getting help in the plugin is now easier

Edwin Toonen Edwin is an experienced writer, editor & content manager. Before joining Yoast, he spent years honing his skill at The Netherlands’ leading web design magazine. In Yoast SEO 12.6, we’re activating our new beacon for help documentation. This tool helps...

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WP Tavern’s New Design: No More Wood Grain

Screenshot of the new homepage design.If you are viewing WP Tavern from your browser today, you might be a bit shocked. Things are different — much different. If you are reading this post via email or a feed reader, hop on over to the live site to take a look. Welcome...

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Five annoying contact page mistakes

Michiel Heijmans Michiel is a partner at Yoast and our COO. Internet veteran. His main goal with most of his articles is to kick-start your site optimization. So much to do! If your business website’s goal is to get in touch with (potential) customers, you should...

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How to Easily Change the Author in WordPress

There are a number of times when you may want to change the author of a WordPress post. For example, if you have a ghostwriter (or several), the original author won’t be the person who you want a post published under. If you have a content hub with a lot of writers,...

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Optimizing Code in a World That Doesn’t Want to Optimize

Premature optimization is the root of all evil. It is a common saying among developers. It makes sense. Optimizing prematurely can mean redoing work down the line, and time is the developer’s most finite resource. It can mean spending that precious time optimizing for...

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Search Console showing errors in your product structured data?

Edwin Toonen Edwin is an experienced writer, editor & content manager. Before joining Yoast, he spent years honing his skill at The Netherlands’ leading web design magazine. Google’s recent run of enhancement reports in Search Console gives you lots of insights...

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Yoast SEO 12.5.1: Patch release for time-offset issue

Willemien Hallebeek Willemien is Content Team Lead at Yoast. She loves to create and organize content in such a way that it helps people understand SEO. Today, we’re releasing Yoast SEO 12.5.1. It contains a patch to make sure the publication date of your posts is...

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WP Agency Summit Kicks Off December 6

WP Agency Summit, a virtual event for WordPress agencies, will kick off December 6, 2019, and last through December 16. The event will feature daily sessions by over 30 WordPress professionals that are designed to help agencies grow their business. Each session will...

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5 SEO copywriting mistakes you should avoid

Melina Reintjens After getting her Master’s in Art & Visual Culture, Melina worked in the cultural sector, editing and writing all kinds of texts. She enjoys applying her writing skills and eye for detail in the blog team at Yoast. Copywriting is a crucial element...

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How to Serve WebP Images instead of JPG or PNG with WordPress

Google sits at the top of the internet food chain. The company influences (or dictates) a lot of what happens online. And their new image format, WebP, continues that trend. With page load speed being increasingly important (primarily because of Google Page Rank),...

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How to Update Your Divi Theme, WordPress, and Plugins Safely

There have been a lot of updates lately for Divi, WordPress, and plugins. There’s almost always updates to themes and plugins when WordPress updates and it can sometimes take time for all of the updates to work together smoothly. The number of variables with all of...

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Duplicate content: Causes and solutions

Joost de Valk Joost de Valk is the founder and Chief Product Officer of Yoast. He's a digital marketer, developer and an Open Source fanatic. Search engines like Google have a problem – it’s called ‘duplicate content’. Duplicate content means that similar content...

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Movable Type vs WordPress in 2019: A Detailed Comparison

WordPress has evolved a lot since its early days. The last two years, in particular, have brought massive changes including the Block Editor. Other platforms, such as Movable Type, have stuck to their roots of accessibility and ease of use for bloggers. With that in...

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CartFlows: An Overview and Review

With the right tools, you can easily transform your WordPress website into an online store. The problem is, most e-commerce plugins focus on enabling you to make sales rather than optimizing the entire conversion process. That means you could be leaving money on the...

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SEO Basics: How to start with SEO?

Marieke van de Rakt Marieke van de Rakt is the founder of Yoast Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. You’ve had this great idea. You’ve built this amazing website. And then, you want that website to attract...

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