The release of the 2020 ITRC Data Breach Report and launch of the ITRC’s data breach tracking tool supports the Data Privacy Day 2021 initiative to help build trust among consumers and promote transparency around data collection practices. SAN DIEGO, January 13, 2021-...
Automation and machine learning have tremendous potential to help all of us in marketing. But at the moment a lot of these tools are inaccessible to people who can’t code or who can code a bit but aren’t really that comfortable with it. What often happens is that...
The divide between SEO and UX is shrinking, making success in search more challenging. Evolving your SEO strategy to focus on site experience is critical. Join us on Thursday, November 12, at 2:00pm ET, for an SEO Content Strategy webinar where our experts will...
Google claims to update its search algorithm several thousand times per year. In the absolute majority of cases, Google algorithm updates are too small to notice. But, every once in a while, Google introduces a change so fundamental, that it disrupts the way we do SEO...
Election scams are beginning to appear, prompting the FBI and Cybersecurity and Infrastructure Security Agency (CISA) to warn consumers that spoofed internet domains and email accounts pose cyber and disinformation risks to...
You know at first glance who ranks at the top of the search because you can see the top 10 search results for “home contractors near me.” But have you ever wondered who is at the very bottom of the search? Or even right smack in the middle? If you don’t know what...
The SEO community is always looking for new ranking factors and we have discovered over two hundred of them so far. But there may be hundreds more actually used by Google. Luckily, we don’t have to work on all of them. Most have very little weight in SEO and are often...
[Intro] Sneak Peek Here is a quick look at the design we’ll build in this tutorial. Download the Layout for FREE To lay your hands on the designs from this tutorial, you will first need to download it using the button below. To gain access to the download you will...
As an SEO I’m constantly utilizing keyword search volume data to help make more informed decisions about clients’ online presence. But the reality is, this data has way more use cases than anyone gives it credit for. The role of a decision maker in any online business...
Let’s take a typical story of how the pitching process works. Sarah, the CEO of a successful SEO agency, gets introduced to the CEO of another successful e-commerce company through a common friend. She rallies her team and meets the client over Zoom. They have a...
Another week has gone by, and there are new data compromises for the Identity Theft Resource Center (ITRC) to educate businesses and consumers on. Since 2005, the ITRC has tracked publicly-notified U.S. data breaches and has tracked over 10,000...
Adding a hover animation effect to your navigation menu is both a smart design option for assisting users moving around your site and grabbing their attention. Quick mouseover animations give visitors visual queues on where to click and what’s help by highlighting...
Optimizing your local SEO means more website traffic, leads, and conversions, as your local customer base is more relevant. Here are 10 highly effective tips to help you win in local search.
The post 10 Tips to perform in depth local SEO for your business appeared first on Search Engine Watch.
There are many unanswered questions about the coronavirus impacts in the United States, some of which center around how schools will reopen for the fall term. K-12 school districts in many areas are scheduled to resume classes in a matter of weeks. However, what the...
Data breaches can come in all different forms. Some occur from ransomware attacks and formjacking, while others are related to security lapses at third-party vendors or cyberattacks using stolen credentials. Hackers are always thinking of new ways to target and attack...
Website and page authority, as defined by the number and quality of backlinks, is one of the most important search ranking factors. It is also one of the search engine optimization areas where you can gain the most advantage over your competitors. Sure, there are also...
A recent Google Alert scam has caught the attention of many. Google Alerts recently caught fraudsters trying to push fake data breach notifications for big-name companies in an effort to distribute malware and damage people’s computer networks. According...
As many as 387,000 current and former prisoners of the U.S. Marshals Service had their complete identities stolen in a data breach, including names, addresses, birth dates and Social Security numbers. The U.S. Marshals Service data breach appears to have been...
Some consumers have yet to receive their stimulus check, leaving many wondering why. The Identity Theft Resource Center has seen a sharp increase in “stolen stimulus check” cases. However, not everyone who believes they had their stimulus check stolen finds that...
This blog will be updated as more information becomes available Reports of accidental exposures and data leaks from five different states’ unemployment websites have some consumers concerned. Illinois, Arkansas, Colorado, Ohio and, most recently, Florida have all...
This blog will be updated as more information becomes available Reports of accidental exposures and data leaks from six different states’ unemployment websites have some consumers concerned. Illinois, Arkansas, Colorado, Ohio, Florida, and most recently, Kentucky have...