At its core, SEO is a solution sale. You’re not just promoting an existing product; instead, you’re actively trying to remedy those pain points with the product itself. Ensuring clients know the value of SEO is key to closing a sale. This guide from Boostability...
I’ll admit it. I’m a fan of coffee shops. Not only are they a great place to get amazing coffee and pastry, but they’re also a great place for meetups. Like any good business, coffee shops need amazing websites. And as you’ve already guessed, Divi is an amazing theme...
Facebook is launching a new design and navigation for Business Manager.Facebook’s new look for Business Manager is phasing in and includes welcomed changes to permissions management for agencies and brands.Graham Mudd, VP of product marketing for ads at Facebook, said...
Are visitors looking for a needle in a haystack when they come to your website? Prospects and customers have an insatiable need for information. If they can’t find what they are looking for quickly and easily, they will stop looking and leave. That’s why...
Understanding how to rank for both branded and unbranded terms in organic search is critical for marketers looking to build domain authority and capture share of search online. After all, over 3.5 billion searches are conducted each day on Google alone.When we talk...
If you Google for a list of SEO tools, you’ll see there are almost 200 options on the market now.All of them differ in features, amounts and sources of data, and, definitely, prices. But which of them do you really need? And, most importantly, do you have to fork out...
Since it first debuted in 2011, Search Engine Land’s Periodic Table of SEO has become a globally recognized tool that search professionals have relied on to help them understand the elements essential to a winning SEO strategy. And while much of the foundation of...
Small business owners increasingly understand that website success depends on developing and implementing an SEO strategy.More than one-third (36%) of small businesses already have an SEO strategy, and an additional 23% plan to develop one in 2019, according to a...
SEO expert Craig Campbell shares his experience on digital and flipping websites, pro tips, mistakes to avoid, conferences, and a lot more!
The post Exclusive interview with Craig Campbell: Golden nuggets every SEO needs to know appeared first on Search Engine Watch.
Last week, outdoor clothing brand The North Face and its ad agency Leo Burnett Tailor Made, came under fire after the agency updated images on Wikipedia pages for popular travel destinations. The efforts were part of a campaign to get The North Face branding at the...
The concept of “local search” has always been somewhat ambiguous in terms of how it’s defined, how it functions and who uses it. Broadly speaking, local search helps users locate nearby services or retailers based on physical location. Over the years, local search has...
TikTok, the video creation app, is looking to monetize its popularity, and for good reason: since its founding in 2016, TikTok has achieved one billion downloads. It was reported recently that TikTok is testing sponsored ads that direct users to advertiser’s websites....
What makes a site become the best site it can be? Healthy, functional sites that have reached their full SEO potential have been optimized based on market and keyword research, E-A-T, content relevance to search intent, backlink profiles, and more. But they all have...
Buttons are important. They’re how users navigate around your site and they’re how you encourage all manner of actions, from ‘contact us’ to ‘buy now’. Button design can literally be the difference between a yes and a no from a potential client or customer, so with so...
In a competitive and increasingly online environment for brands, SEO matters more than ever. One-third of U.S. consumers in 2018 started their online purchases with Google or another search tool — more than three times the number who started at retailers’ sites or...
Google’s Biggest Search Algorithm Updates Of 2018 – A Visual Representation By E2M
The post Google Search algorithm updates of 2018: Infographic appeared first on Search Engine Watch.
In Washington, DC, Tuesday, there was a meeting of state Attorneys General about big technology companies and their impact on the market and public discourse. The meeting originally was called to investigate alleged anticonservative bias on social media; however, it...
The Ask an SMXpert series continues the Q&A segment held during sessions at SMX Advanced 2018 in Seattle. Today’s Q&A is from the Advanced Technical SEO: Page Speed, Site Migrations and Crawling session featuring Melody Petulla and Brian Ussery. Session...
Since Google's Penguin update, many webmasters are worried about the importance of backlinks. Last Wednesday, Google's Matt Cutts talked about the importance of links in an online interview. Here are the key takeaways from the interview: 1. Links are still the best...
Here we explain the different types of Raid Drives RAID 0, RAID 1, RAID 5, RAID 10 Explained with Diagrams RAID stands for Redundant Array of Inexpensive (Independent) Disks. On most situations you will be using one of the following four levels of RAIDs. RAID 0 RAID 1...
When should you use 301 redirects on your website? When is the rel=canonical attribute the better solution? This week's article helps you to find the right solution for your situation. What is a 301 redirect? A 301 redirect is a server-side redirect that shows search...
