Search Engine Marketing Tutorials

Adding custom modules to Divi

Adding custom modules to Divi

Since writing this tutorial almost two years ago, a lot has changed and adding modules to Divi is, you’ll be glad to hear, much easier than it was once upon a time. This post has been updated to reflect what it takes to add modules to Divi 3.0 and upwards. This is a...

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How to Duplicate a WordPress Page (Quick and Easy)

How to Duplicate a WordPress Page (Quick and Easy)

Duplicating an existing WordPress page or post is a great way to save time. We often already have a post with the format we want, such as headings, lists, tables, or other elements. Cloning those posts gives us a template so we don’t have to start from scratch every...

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Voice search and local SEO: How to get started?

Voice search and local SEO: How to get started?

A guide to making local business websites the superstars of voice search. There were over a billion voice searches a month, as of January 2018 and 40% of those mobile searches had local intent. This strongly suggests that local SEO now requires optimizing for voice.

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How to Create Unique Hover Overlaps for Testimonials with Divi

How to Create Unique Hover Overlaps for Testimonials with Divi

Testimonials are a huge deal for many websites. They show expertise and visitors usually go looking for them if they want to figure out how credible a company or person is. That’s why it’s important to think about the way you visually present testimonials on your...

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How To Create Redirects With WordPress

How To Create Redirects With WordPress

There are several reasons you may need to create a redirect on your WordPress website. You may want to change your permalink structure, remove an old post or page, or create a new blog post to replace an old one. Whatever your reason, the best practice in these...

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How to Set Up Shipping and/or Taxes in Divi and WooCommerce

How to Set Up Shipping and/or Taxes in Divi and WooCommerce

WooCommerce provides a high level of detail for most of its settings. Some of the most helpful features are the settings for shipping and taxes. The two settings work together automatically. You can set up lots of different defaults, allowing you to charge a different...

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How to Set Up a PayPal Account for WooCommerce

How to Set Up a PayPal Account for WooCommerce

Connecting your PayPal account to your WooCommerce store is one of the most important steps when developing an online shop. Connecting PayPal to WooCommerce isn’t that difficult, but there are a few advanced features you’ll need to know about. In this tutorial, we’ll...

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How to build an FAQ page with Gutenberg and Yoast SEO

How to build an FAQ page with Gutenberg and Yoast SEO

Many, many sites have an FAQ page. This is a page where a lot of frequently asked questions get the appropriate answer. It is often a single page filled to the brim with questions and answers. While it’s easy to add one, it’s good to keep in mind that not all sites...

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How to choose the best content format for link building

How to choose the best content format for link building

One of my previous posts talked about how different elements can affect the success of your link-building campaign; I only touched on the subject of content formatting. So today, I want to go into more detail on the common types of content formats used in link...

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The Yin and Yang of SEO: The Perfect Balance

The Yin and Yang of SEO: The Perfect Balance

If you want to succeed with an activity, you have to find the perfect balance of the factors that are involved in that activity. It's the same with search engine optimization. If you want to get high rankings on Google or Bing, you have to find the right balance...

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