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Google January 2020 core update almost done rolling out

Google has confirmed that its January 2020 core update, which began Monday at noon, is now mostly done rolling out as of Thursday morning. Google said on the @searchliaison account “the update is mostly done, though as with any core update, it may take to two weeks to...

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Microsoft Advertising to deprecate average position after all

After Google Ads announced it would be sunsetting average position, Microsoft Advertising introduced impression share reporting metrics but said it would continue showing average poistion as well. That always felt a bit half-hearted, though, particularly when most...

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SMX Overtime: When to use PPC automation (and when not to)

Account structures, cross channel attribution, smart bidding and automation reporting were among the many questions during SMX East’s roundtable, “How automation really works and when to use it.” I wanted to take the time to answer a few additional questions from...

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Google buys Pointy to bring SMB store inventory online

Google is acquiring Irish startup Pointy, the companies announced Tuesday. Pointy has solved a problem that vexed startups for more than a decade: how to bring small, independent retailer inventory online. The terms of the deal were not disclosed, but Pointy had...

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Google January 2020 Core Update rolling out later today

Google has announced on the @SearchLiaison Twitter handle this morning that it is rolling out a new core update later today – the first core update for 2020. Google generally now rolls out these algorithmic updates every few months or so. The announcement. Google said...

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Save up to $450 on expert-led search marketing training

Your chance to save up to $450 on a seat at Search Marketing Expo expires this Saturday night. Don’t wait — register now and join us February 19-20 in San Jose for an all-new agenda featuring 85+ sessions organized into three lanes with no limits: SEO, SEM/PPC, and...

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