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This day in search marketing history: February 1
Google accuses Bing of copying its search results In 2011, the headline Google: Bing Is Cheating, Copying Our Search Results appeared first on Search Engine Land. As Danny Sullivan reported: “Google...
A Look Under the Hood at Engine Awesome, a Laravel-based SaaS App Using Gutenberg
During the 2022 State of the Word, Matt Mullenweg highlighted a few examples of how Gutenberg adoption is growing beyond WordPress and how he believed it could become “bigger than WordPress itself.”...
Webinar: Kickstart your first-party data strategy by Cynthia Ramsaran
With the inevitable demise of cookies, marketers are scrambling for ways to deliver personalized experiences with user consent, all without compromising convenience or security. Today, many are...
2023 Identity Summit Agenda & Bios
This product was produced by the ITRC under 2018-V3-GX-K007, awarded by the Office for Victims of Crime, Office of Justice Programs, U.S. Department of Justice. The opinions, findings, and...
OpenAI launches new tool to detect AI-generated text
OpenAI, the creator of ChatGPT, today released an AI Text Classifier that might be able to help you determine whether the text you’re reading was written by AI or a human. But there’s a but. OpenAI...
Twitter announces the end of CoTweets
Twitter has just announced the end of CoTweets. They put out a statement in their Help Center that the new feature, which started in July, will be sunset by the end of the day on January 31, 2023. A...
LinkedIn now lets you add an SEO title and description
You can now customize SEO titles and descriptions for any LinkedIn articles you will publish or have already published. Why we care. Whether you’re using LinkedIn to grow an audience for...
Internal linking for ecommerce: The ultimate guide
Internal linking is a crucial aspect of any website, but it is especially important for ecommerce websites. Internal linking helps improve the navigation and user experience for your website...
Meta advertising: 5 best practices for 2023
As Instagram and Facebook continue to lead the social platform arena, Meta remains a media channel where advertisers must stay visible and competitive in 2023. Much has changed over the past year,...
This day in search marketing history: January 31
Google releases URL Inspection Tool API In 2022, Google released a new API under the Search Console APIs for the URL Inspection Tool. The new URL Inspection API let you programmatically access the...
WordPress Contributors Work Towards Removing Site Editor Beta Label for 6.2 Release
Will WordPress be ready to remove the Beta label from the Site Editor in the upcoming 6.2 release? The project’s Executive Director Josepha Haden Chomphosy addressed this question in her latest WP...
New updates for the GA4 search bar
Google has released three new updates for the GA4 dashboard, allowing advertisers to find information about current properties or accounts. Dig deeper. The following updates were posted by Google on...
Yandex scrapes Google and other SEO learnings from the source code leak
“Fragments” of Yandex’s codebase leaked online last week. Much like Google, Yandex is a platform with many aspects such as email, maps, a taxi service, etc. The code leak featured chunks of all of...
When I asked ChatGPT to write an article about ChatGPT
Ever since OpenAI’s ChatGPT burst onto the scene, it’s been the hottest thing on the marketing talk-track since TikTok. But is ChatGPT just the newest shiny object in a digital marketing world...
WordPress Launches Old Tickets Trac Triage Sessions
As part of the big picture goals for WordPress in 2023, the project is embarking on an effort to work through old tickets that are stuck due to no consensus, missing decisions, or multiple possible...
Twitstorm timeline: The latest on Elon Musk’s Twitter 2.0
Ever since Elon Musk took over as CEO of Twitter, there have been a lot of changes to the platform. Some people love it. Others are not so sure. Many marketers have even said their goodbyes to...
5 ways to improve the search engine performance of your Divi site in 2023
Now that we’ve all settled into the new year, it might be a good time to take a look at your site’s search performance over the past year or so and think about improvements you can make to boost...
Get a Free Saas Product Layout Pack for Divi
Hey Divi Nation! Thanks for joining us for the next installment of our weekly Divi Design Initiative; where each week, we give away a brand new Layout Pack for Divi. This time around, the design...
Baidu working on AI chatbot service that will be added to search
First Microsoft Bing. Then Google. Now Baidu is reportedly planning on bringing ChatGPT-style AI to its search results. Why we care. All the major search engines are seemingly in an arms race to add...
9 tips to get the full SEO benefits of long-tail keywords
Creating content to satisfy long-tail search queries is an often-overlooked strategy. It’s easy to go after bigger wins, but focusing on the smaller gains can lead to powerful long-term results....
How to write a listicle (with 6 examples)
One of the most popular formats for written online content is the humble listicle. 55% of bloggers say they’ve published a listicle in the last 12 months (only how-to articles rank higher). But this...
Yahoo is making a return to search
Yahoo Search seems like it will be making a come back in the future. Yahoo has been dropping hints over the past couple of weeks related to this return and is also hiring a Principal Product Manager...
This day in search marketing history: January 30
Analytics firm Jumpshot shuts down In 2020, following critical articles about its data collection and sales practices, analytics firm Jumpshot was shut down by its parent company Avast....
Divi Plugin Highlight: Divi Accordions Plus
Divi Accordions Plus is a third-party module for the Divi Builder that adds a new accordion builder. Use multiple Divi Accordions Plus Modules together on a single page and they work as a single...
This day in search marketing history: January 29
Google penalizes French link network In 2014, Google’s Matt Cutts tweeted, “Today we’re taking action on a French link network that violates our quality guidelines (Buzzea).” Buzzea was less than...
How to Use the WordPress Query Loop Block
The WordPress editor is growing into a full-fledged site builder. Thanks to the full site editing and the new theme blocks like the Query Loop Block, you can display lists of dynamic content for any...
This day in search marketing history: January 28
Google begins experimenting with featured snippets in 2014, Google started answering complex questions at the top of its search results with detailed responses (or answers) taken from websites. Does...
Yandex ‘leak’ reveals 1,922 search ranking factors
A former employee allegedly leaked a Yandex source code repository, part of which contained more than 1,900 factors the search engines uses for ranking search results. Why we care. This leak...
Divi Plugin Highlight: Divi/Gutenberg/Woo Cross-Domain Copy Paste for Divi and Gutenberg
The Divi/Gutenberg/Woo Cross-Domain Content Copy Paste System (CCPS) plugin allows you to easily copy and paste Divi, Gutenberg, and WooCommerce layouts across websites on different domains. This...
Where should you spend your SEO budget?
Incoming links, or backlinks, still matter for SEO. But they are becoming less important for Google. We know the latter to be true since Googlers have reiterated this for years. In November, Duy...
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